I.
Course Description: The course aims to provide the
participants the skills and tools to identify and qualify potential
clients, get appointments, prepare and conduct a sales conversation, close the sale and activate a follow-up process.
II. Pre-requisites: Supplementation Training
III. Duration: 1 hour
IV. Materials: Laptops, Projector
V. Audience: Distributors
VI. Outline
Topics:
Major Topic
|
Key Concepts
|
Introduction
|
Course
objectives and expectations
|
Retailing
|
Concept
and importance of retail selling
|
Preparation
|
Importance
of product knowledge
|
Initial
Contact
|
Preparation
for the initial contact
|
Sales
Presentation
|
Establishing
a connection with clients
Handling
objections
|
Closing
the Sale
|
Recognizing
when to close the sale
|
Following
Up
|
The importance of following up
When
to follow up with customers
|
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